Rewired Display
Packaging, Strategy, AI
Our brand partners asked our design team to create new designs for Secret Fresh + Outlast subrands with the purpose of Fresh being scent and the purpose of Outlast being fitness.
Challenge
Each designer threw out different Fresh + Outlast design ideas that were tested and narrowed down to create shelf systems that would later go to testing. After lots of hard work, and a successful presentation to the CEO of person care, my concept made it into the final stages of testing for Secret Architecture.
Solution & Outcome
Display
